April 17, 2003
Spam, Spam and More Spam
Always On includes a post by Phil Goldman, founder and CEO of Mailblocks and former co-founder of WebTV, commenting that spam is killing consumer e-mail and that the Web portals -- which dominate consumer e-mail -- are doing nothing about it. The State of Consumer Email: Consumers Deserve Better :: AO
Well, I think that Mailblocks is doing nothing, too. Filtering and blocking e-mail is a quixotic exercise, because spammers proliferate domains and e-mail addresses and because doing so only increases the chances that good e-mail will be filtered out. Mailblocks requires human confirmation, from the sender, if a "from" address is not in the recipient's address book, which of course just makes getting mail from new people -- like prospective clients, long-lost childhood friends, etc. -- problematic.
Goldman does say:
Now I can agree with that entirely. See Suing Spammers.
Posted by glenn
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